Episode 10 · September 17, 2026
Gary Michel on Why Purpose Beats Raw Talent
A conversation with Gary Michel
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Most leaders inherit their problem-solving instincts from school: learn the material, answer the question, get rewarded. Gary Michel has spent a career discovering that the habit stops working the moment you take charge of other people. A Virginia Tech engineer who has led businesses at Ingersoll Rand, Trane, Club Car, Honeywell, and JELD-WEN, Gary Michel is the author of two books, *Decomplify* and *The Founder's Mindset*, both built around one idea: clarity of purpose beats activity, and the people closest to the work usually already know the answer.
On Blue Collar Smart, host Hugh Hornsby — who opens the show by explaining that the name is about how people think, not how they dress — sat down with Michel to talk about coaching underdogs, the made-up word that became a book, and the capital request he never had to approve.
Gary Michel on Why Purpose Beats Raw Talent
When Michel needed a foreword for *The Founder's Mindset*, he went to former Virginia Tech defensive coordinator Bud Foster, the man behind the "Lunch Pail Defense." The choice wasn't sentimental. It was strategic.
"I don't think anything demonstrates clarity of purpose and alignment quite like his lunch pail," Michel said. The philosophy Frank Beamer and Foster ran, as Michel describes it, was to take talented but overlooked players and coach them into a defense that once played for a national championship. You show up every day, you say what you're going to do, you do it, and you support each other.
Hornsby summed up the principle with a Foster line he keeps coming back to:
Talent wins games, purpose wins seasons.
For anyone running a contracting business, a distribution branch, or a plant, that's the whole argument. You are rarely going to win by assembling the most gifted roster available. You win by giving an ordinary roster an unmistakably clear job.
What "Complifying" Looks Like in Your Business
Michel didn't start out planning to be a CEO. He began as an application engineer solving technical problems for commercial customers, and he liked it. But as he moved into leadership roles, he noticed something about the nature of the work.
Engineering taught me how to solve problems, and leadership roles that I went into really taught me what problems needed to be solved.
The word *complify* — Michel's invented term for making things more complicated than they need to be — came out of a conversation early in that journey. He had taken over an industrial compressor and pump service branch and was drowning in requests from headquarters: do this, report on that, get everyone in a meeting. All he wanted to do was take care of customers and support his people. A colleague said he wished headquarters would just stop complifying things, and the word stuck.
Michel's warning is that complifying is never a single decision. It's one more report to figure something out. One more meeting to get everybody aligned. One more activity you're sure will add value.
"Over time, this just builds up, and it gets you further and further away from the work that you're trying to accomplish," he said — further from the customer, further from the people doing the work, and further from the purpose that was crystal clear when you started.
He's equally blunt about the culture that grows out of it. Taking on more than you can achieve isn't success, it's activity. People talk about how busy they are and how many balls are in the air, and none of it moves the organization forward.
Slow Down to Speed Up
Michel describes two teams attacking the same problem. One started fixing things one at a time, layering in solutions as issues surfaced, without ever understanding the customer's actual challenge with the product. The other went slow to go fast: they talked to the customer, evaluated the issue, and put disproportionate resources against the single biggest problem — the tallest bar on the Pareto.
The second team got the better result, and got it faster. When you solve the biggest problem, Michel says, the smaller ones either take care of themselves or shrink into irrelevance.
"Nobody Ever Asked Us"
The best story in the conversation involves capital Michel never spent. A factory submitted a very expensive equipment request to fix a throughput bottleneck in one area. Before approving it, Michel and his team walked the process and asked the people running it what the real issue was.
Only half the equipment in that area was running at the time. Michel asked what it would take to run the rest. The team talked through maintenance cycles, then said they probably could run more of the down machines and had some ideas about how. Given room to work, they eventually got nearly all of the equipment running nearly all the time — and squeezed additional throughput out of the existing machines. The capital request was no longer needed.
So Michel asked them what changed. Their answer:
Nobody ever asked us.
His read on it is honest and two-sided. Part of you wants to be frustrated that it took a question. But the deeper truth is those employees hadn't felt safe offering up solutions to problems they already knew how to fix. Once someone asked, they took ownership, and they could see how their work connected to the company's success.
Hornsby connected it to a complaint he hears constantly from founders: nobody cares as much as I do. His answer: "If nobody cares as much as you, the problem is you."
Great Companies People Buy From, Work For, and Invest In
Michel defines a great company by three tests. People want to buy from it, because they like the products and services and align with the company's values. People want to work for it, because they align with the mission, believe they can contribute, and believe that contribution is valued. And investors want to fund it, because it delivers a superior return.
Leaders, he argues, most often overlook the middle test. Do your associates feel aligned? Do they believe they can meet their own aspirations by staying with you?
Asked whether private equity or founder ownership handles that better — a live question in HVAC, plumbing, and electrical right now — Michel refused to pick a side. Founders typically play a longer game and think about legacy; sponsors work on a shorter value-creation window. There are strong operators and poor executions in both camps. "It doesn't really matter who is the owner," he said. What matters is whether you're clear about what you're trying to achieve and whether the customer experience is genuinely differentiated.
Becoming a Destination for Talent
What Michel says he's proudest of across Ingersoll Rand, Honeywell, and JELD-WEN isn't a financial result. It's the fact that he kept working alongside the same people, business after business, because they chose to follow each other.
"We were a destination for talent," he said — people with shared values who respected each other, the business, and the customer. Hornsby echoed the point from his own experience: while other owners insisted they couldn't hire anyone, he had a line of people who wanted in.
Learn to Ask Questions, Not Just Answer Them
Asked for advice for someone starting or building a business, Michel offered something deceptively simple: learn to ask questions.
We spend our whole lives being rewarded for answers, he explained. What's my name, how old am I, what's on the test, what's the fix. The best answerers get applauded, then promoted. Then they land in a leadership seat and keep running the same play.
"The reality is, as leaders, that's not your job," Michel said. You probably don't know the answer, and you may not be the person best positioned to know it. What problem are we trying to solve? Who are we solving it for? Have you thought about this? Asking those questions — and actually listening to the answers — produces better solutions and makes people feel safe enough to tell you what's really happening.
Hornsby's closing question came from his own childhood. Diagnosed with epilepsy and a learning disability at ten, he'd come home from school and his mother would give him fifteen minutes for a pity party, then hand him a yellow pad and tell him to write down what he was going to do differently.
Michel's yellow pad answer was presence. He doesn't believe in true work-life balance; something always wins out at any given moment. The question is whether you're fully in whatever you've committed to right now — at work, with your family, on the course, in the room. "Focus on the thing that matters the most and push all the other things away," he said. "They'll be there when you get there."
He added one more thing worth writing down. Careers, in his view, run on three inputs: your skills and knowledge, timing and opportunity, and support or mentorship. The third is largely in your hands. Go to the training. Get to know the cohort at the trade show. Tell someone what you're working on and ask if they'd talk it through. People generally want to help — you just have to ask.
Action Steps
- Audit what you've complified. List the reports, meetings, and recurring activities your team maintains, then cut the ones that don't connect directly to the customer or the work.
- Walk the floor before you sign the check. Ask the people running the process what's limiting throughput before approving capital to fix it.
- Ask your team, "What are we working on today?" If you get the same answer from everyone, you have clarity. If you don't, that's the problem to fix first.
- Run the three-part test on your business: would people want to buy from it, work for it, and invest in it? Be specific about which test you're failing.
- Build your own board of advisors. Identify three people whose judgment you trust, and actually ask them for help on something specific.
Michel's career is a long argument against the idea that leadership means having the best answer in the room. The compressor branch, the factory floor, the lunch pail on the sideline — they all point the same direction. Get clear about the one thing that matters most, give people the safety and authority to fix what they already understand, and then ask better questions than you did last year. That's not a softer way to lead. It's the version that holds up under pressure.
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Read past issuesAbout the guest
Gary Michel
Gary S. Michel is a transformation expert and seasoned executive who believes that the most powerful tool a leader possesses isn’t a spreadsheet—it’s a mindset. With nearly forty years of experience leading iconic brands like JELD-WEN, Honeywell, Club Car, Trane, and Ingersoll Rand, Gary has spent his career at the inter- section of high-stakes strategy and human-centric leadership. While his tenure as a board chair and CEO earned him acco- lades like “Most Admired CEO” by the Charlotte Business Journal, Gary is most often sought after for his role as a mentor and advi- sor. He has cultivated a loyal following of leaders and team mem- bers who rely on his unique ability to strip away corporate noise and restore a founder’s sense of ownership and purpose to estab- lished organizations. Whether he is delivering a keynote to hundreds, serving on boards, or advising a single executive, Gary’s guidance is rooted in the belief that clarity is a gift you give your team. A Vistage resource speaker and Forbes featured author, he is a dedicated advocate for the next generation of leaders through his board work with the American Heart Association and his deep roots in the Charlotte, North Carolina, community. When he isn’t helping organizations “decomplify,” Gary can be found enjoying life with his wife, Jodi, and their two daugh- ters, reminders that the ultimate purpose of any great organiza- tion is to serve the people within it.
▸Read the full transcript
Hugh Hornsby: [00:00:05] [00:00:10] [00:00:15] [00:00:20] [00:00:25] [00:00:30] Hello, this is Hugh Hornsby announcing a new [00:00:35] podcast, Blue Collar Smart, built different, underdog proven, [00:00:40] and trades tested. Last week when I was at the grocery store, a friend of [00:00:45] mine said, "Hey, Hugh, what are you up to?" And I told him, "I'm building a podcast." [00:00:50] And I told him the name of it, Blue Collar Smart. And he said, [00:00:55] "Why did you name it that?" And I told him that when I was 10 years [00:01:00] old, I hit my head, diagnosed with epilepsy, a learning [00:01:05] disability. I had to figure out how to look at the world from different perspective. And [00:01:10] that when I think about Blue Collar Smart, I don't talk about people the way they dress, I [00:01:15] talk about people the way they think. And I'm excited today to [00:01:20] have a good friend of mine, Gary S. Michel, who has [00:01:25] written two books. He has led many [00:01:30] companies everything from fr- GenWeld, Honeywell, Club [00:01:35] Car, Trane, and Ingersoll Rand. Gary hello and the audience a little [00:01:40] bit about yourself. Gary Michel: Hello, and thanks so much for having me [00:01:45] today. It's exciting to be really at the front end journey here on the podcast. So I really appreciate the honor [00:01:50] of being here. I've enjoyed running and working in businesses that have been [00:01:55] in some sort of transformation has really been my experience. [00:02:00] Transformation either in operations in market conditions, sometimes in [00:02:05] leadership and, it's really where I found some excitement found some [00:02:10] some enjoyment there. But it's spanned across a number of different industries some of which are [00:02:15] directly in your wheelhouse that we share, and some that have been a little bit [00:02:20] outside. So building products HVAC industrial and [00:02:25] commercial, as well as consumer businesses and services. So hopefully we'll have a great [00:02:30] conversation around a lot of that Hugh Hornsby: So you're an engineer from Virginia [00:02:35] Tech, Gary Michel: Yes, I am. Go Hokies Hugh Hornsby: got started. Yeah, go Hokies. And I [00:02:40] noticed in your book and his book is The Founder's Mindset, which [00:02:45] really fits everybody on this show. But I noticed that the person that did the [00:02:50] forward was with Buzz Foster. Buzz Foster, for those of you that don't know, is a [00:02:55] iconic blue-collar coach. What I always loved about him is [00:03:00] he figured out how to do more with less. And so my question to you is [00:03:05] in your business career, have you watched what Bud Foster did and to [00:03:10] lead those teams when they were pretty much taking B and C players [00:03:15] and turning them into A and B players? Gary Michel: Oh, absolutely. The philosophy of, [00:03:20] Frank Beamer and Bud Foster was really to do that, right? To be great coaches, [00:03:25] great teachers, and and build teams around really talented but [00:03:30] maybe overlooked or I won't say less respected, but less valued players [00:03:35] maybe and build incredible teams. In fact, at one point playing for a national [00:03:40] championship. Bud brought that to the field and to the, the, the training field and the [00:03:45] locker room through his iconic lunch pail. I don't think anything [00:03:50] demonstrates clarity of purpose and alignment quite like his lunch [00:03:55] pail. For those that don't know, he called his defensive program the Lunch Pail [00:04:00] Defense which is a working man's blue collar type of work ethic. You show up [00:04:05] every day just like your lunchbox does when you do, and and you work hard [00:04:10] and you say what you're going to do, you do it, you mean it, and you support each other. When I [00:04:15] was looking to, for a forward for my for that second book, I I couldn't [00:04:20] imagine a better iconic symbol than that lunch pail and what it represents, and it really [00:04:25] sums up the message of the book succinctly Hugh Hornsby: Yeah, there was a couple of quotes [00:04:30] he had, but the one, one of them that I liked the most, Gary, was, "Talent [00:04:35] wins games, purpose wins seasons." And I just think [00:04:40] that by just reading your book obviously you started to you, [00:04:45] you went i- you went into engineering, you went into operations, but eventually from [00:04:50] what I understand you were great at figuring out how to fix problems. How did [00:04:55] and obviously at some point you transitioned from the operations side to the [00:05:00] people side. What what kinda, what put you in a position to figure that out? Gary Michel: [00:05:05] Listen, I, I didn't come out of school or start working thinking, "Wow, I'm gonna be the CEO [00:05:10] one day." Maybe there are folks that do that. I really was I started as an [00:05:15] application engineer on the commercial side of the business, and I enjoyed solving [00:05:20] problems for c- for our customers primarily. But the business problems that we had [00:05:25] in serving our customers, getting our products selected, those technical problems were [00:05:30] very exciting to me. But what I found over time was as I got into new roles and different [00:05:35] positions the technical problems were actually somewhat easy to solve. It's [00:05:40] it's a little bit of hard work and maybe some mathematics, but really the problems [00:05:45] that were maybe a little harder to solve, but they needed to be solved on a broader basis, were the ones around the [00:05:50] people in the organization. And as I kinda grew up in, in [00:05:55] organizational challenges, it just became different problems. I would say what I learned was, [00:06:00] engineering taught me how to solve problems and, leadership roles that I went [00:06:05] into really taught me what problems or helped me select what problems needed to be [00:06:10] solved Hugh Hornsby: So clarity and I think [00:06:15] purpose and clarity, that's really what your book is about. And when you started to [00:06:20] figure that out, because it doesn't happen overnight, right? Was there somebody, did you have somebody that kinda [00:06:25] helped you through that? Or did you just i- [00:06:30] was there a book? Was there something that, that kind of [00:06:35] motivated you to fig- to figure it out? Gary Michel: I think it started if you look at my first book, which is called [00:06:40] Decomplify I talk about the creation of the word complify which is a [00:06:45] made-up word, but it's yeah, there you go. It's, complify means to make things more [00:06:50] complicated than they need to be. And, v- pretty early in my leadership journey [00:06:55] I, I was having a conversation with with one of my colleagues. I'd taken over a service [00:07:00] branch that we did, primarily industrial compressor and pump [00:07:05] service and and sales. And I kept getting these requests [00:07:10] from headquarters. "Do this, do that. What about that? We need a report on this." And [00:07:15] it was really frustrating because as a first-time leader, I was really enamored with the [00:07:20] idea of I wanna solve problems for my customers. I wanna take care of them. I wanna, [00:07:25] support my people in doing their work, and this other stuff was just getting in the way. And I was sharing [00:07:30] that with a colleague of mine, and he said, "Yeah I wish they would just stop complifying things." [00:07:35] And that's where the word started. The interesting thing about, making things more [00:07:40] complicated or this this, this move from clarity of purpose is it's never [00:07:45] one event to you. It's happens over time. It's that one more [00:07:50] report that you ask for to figure something out or that one [00:07:55] more meeting to, to get everybody aligned or, that, that other activity that [00:08:00] you do that you think is going to add value to a process. And over time, this [00:08:05] just builds up, and it gets you further and further away from the work that you're [00:08:10] trying to accomplish, further from the customer, further from the people doing the work, and [00:08:15] further from that purpose that was so clear when you started Hugh Hornsby: So a [00:08:20] clear- and clarity clarity is something, when I was reading your book it's something [00:08:25] that you talk about, and I'm probably not gonna say it the right way, but it's almost I [00:08:30] remember one part of the book where you had two groups. One was trying to figure out one thing, and they [00:08:35] got all complicated with it, and the other one tried to, back in and figured [00:08:40] out what was important to the customer and really simplified it. Can you [00:08:45] share a little bit about that? Gary Michel: Yeah, I think when you talk about clarity, it's really about focusing-- [00:08:50] understanding and focusing on the critical few things that really matter and then [00:08:55] avoiding all the others. In the particular example you're talking about two groups [00:09:00] went after the same problem. One started solving the problem just, one thing at a [00:09:05] time and started putting in a bunch of different things all at the same time trying to solve [00:09:10] problems as they came up without really understanding what the mission was or where in [00:09:15] that particular case, what the customer challenge was with the particular product.[00:09:20] The other group, went slow to go fast. They talked to the customer, they [00:09:25] evaluated the issue, and they really focused on the one thing they thought was the [00:09:30] biggest problem. For those of us that are into into lean manufacturing environments [00:09:35] or whatever, the tallest... Some of you always talk about the tallest candle or the tallest thing on the Pareto. They [00:09:40] went to s- to, to handle that. And usually, if you focus on that and you [00:09:45] put all your resources or a disproportionate number of your resources and efforts onto solving [00:09:50] kind of the biggest problem, the others tend to take care of themselves or become [00:09:55] so insignificant they don't matter, and you save a lot of time. But the key there in that, [00:10:00] that particular case was the the group that took a little more time to [00:10:05] understand the problem and understand how they might solve it before just going and [00:10:10] solving a bunch of problems, actually got the better result and did it probably [00:10:15] quicker than than the other team, which really never got there Hugh Hornsby: So [00:10:20] when you started to understand this wa- was there a time, like it was an oh, wow [00:10:25] moment for Gary, Michelle that said, I figured this thing [00:10:30] out"? Gary Michel: Again, like I said, I think the concept [00:10:35] of making things more difficult than they needed to be was really early in my leadership [00:10:40] journey, right? Taking over some rel-- and by today-- by my standards [00:10:45] today, smaller organizations, but they were nonetheless leadership jobs. [00:10:50] And what I learned was, if we stayed focused on what really mattered that we would do really [00:10:55] well at that. And this idea of taking on more things than you [00:11:00] can possibly achieve is not success. That's what looks like activity. And [00:11:05] activity is not necessary. Some people look at that as success. They talk about how busy they are. [00:11:10] They talk about how many things they have going on. And in reality, that doesn't move an [00:11:15] organization forward. What really does is focusing on the one or two things [00:11:20] that are really gonna move the needle, but you have to understand what problem you're solving or what opportunity [00:11:25] you're going after. Any time, where I always figure it out is I [00:11:30] do believe that people doing the work know the-- they know how to do the [00:11:35] work. They know how to solve the problems around the work. They even know what the problems are. You just have to give them the kind of the, [00:11:40] the leeway to go do that, the authority, responsibility to go fix the problems on their own, [00:11:45] and give them the tools. But if you ask them what they're working on, if you ask a [00:11:50] team what they're working on, everybody says the same thing, you're pretty sure that they understand what the [00:11:55] purpose of their work is. If they don't, then you've got a problem. And what I found was [00:12:00] when I asked that simple question, "What are we working on today?" That helped me understand if a [00:12:05] team had a direction, a clarity of their purpose, and were able to [00:12:10] achieve or not. And that was probably the best litmus test I've ever had for [00:12:15] determining if a team was being successful or not Hugh Hornsby: So is there another question that you [00:12:20] would go with that? It's, was there ever one that would come up that would say, "Okay, how can we do it [00:12:25] better?" Gary Michel: That's always the-- that's where you always wanna go, right? Where are the problems? What can we do [00:12:30] better? There is a, a story that that I often tell. I received a [00:12:35] request for a capital a capital authorization for a bunch of really expensive [00:12:40] equipment to solve a throughput problem in a factory that was, that appeared to [00:12:45] be over capacity in this one area. And it was a very expensive capital [00:12:50] request. And before, before I approved it before my team approved it, we decided to [00:12:55] go to the factory and take a look at this process. Let's understand it. And we walked around the [00:13:00] process, we talked to the people doing the work, and we said, "Hey, what's the issue here? How can we get better [00:13:05] throughput?" And by asking the people doing the work, they told us, "Hey, there's some things we [00:13:10] can do. We can get some throughput here." The reality was that only half of the equipment in that, [00:13:15] s- that area of the factory was operating at the time. And I was like what [00:13:20] about the other half? Can we get that running?" And they talked about, how the cycles of maintenance and all [00:13:25] these other things were going on. But they said, "Yeah, we could probably run, half, half of the ones [00:13:30] that are down, more and that would probably give us more throughput," and they had some ideas. Anyway, we [00:13:35] went away and let them work on that for a while. What's amazing is they got to a point where [00:13:40] they could operate almost all of the equipment all the time [00:13:45] and and still keep maintenance and still keep, the, the machines running. In fact, they were able to [00:13:50] even get some throughput through the the existing equipment faster. So we didn't need the [00:13:55] capital req- request that they were asking for. I asked them, I said so what changed? You [00:14:00] guys have been working in this area for a really long time. Why, why all of [00:14:05] a sudden can you get all these machines running, and can you get more throughput?" And they [00:14:10] said, nobody ever asked us And what a powerful [00:14:15] lesson, right? It's two things there. One, you don't-- you kinda wanna yell at them for it shouldn't need to be asked. [00:14:20] But they didn't feel safe in that environment, to to offer up [00:14:25] solutions to problems they knew how to fix. And once somebody asked them [00:14:30] they went at it, and they felt ownership, and they understood the mission and the purpose of the, of [00:14:35] what their work, how it tied to the overall success of the organization. It was-- it's a great [00:14:40] story, and it's it's amazing that's all it took. It's a little harder than the story, a little harder than telling [00:14:45] the story. But the, the reality is if you give people the, the-- a safe [00:14:50] environment to offer up suggestions, you give them ownership of the process, but you [00:14:55] tie it to the purpose of the organization and they can see how their work ties to the overall [00:15:00] success, they're going to be looking out for those solutions that that [00:15:05] exist but that nobody ever asked them for Hugh Hornsby: Yeah and it's I, I hear all the [00:15:10] time, Gary, from founders and owners that "Hey [00:15:15] nobody cares as much as me." And y- I don't know if you hear that from time to [00:15:20] time, and I always say, "If nobody cares as much as you, the problem is you." [00:15:25] So Gary Michel: Yeah, I think we take for granted that people understand how their [00:15:30] work how their work translates to the success of the organization. I talk about, the [00:15:35] definition of a great company, and to me, it's a company that people wanna buy from, [00:15:40] people wanna work for, people wanna invest in. People wanna buy from a great company [00:15:45] because, they're-- they like the products and services, they're aligned with the values of the company. [00:15:50] They feel like they get a better deal or better service or better treatment from this [00:15:55] particular entity. But people wanna work for a great company for many of the [00:16:00] same reasons, but they're aligned with the work, they're aligned with the mission of the company and the values. [00:16:05] They feel like they can make a contribution, but they also feel like their contribution is [00:16:10] valued, and that by working there, being part of that organization, they can meet [00:16:15] the aspirations they have for themselves and for their careers. And to me, that's [00:16:20] something we overlook a lot as leaders in particular, is do we [00:16:25] make sure that equation for our associates, for our employees is working? [00:16:30] Do they feel aligned? Do they feel that they can make a contribution and that their contribution is [00:16:35] valued? And I think if they do, then the third part, investors wanting to invest in a great [00:16:40] company they do because they get a superior financial return for their investment. [00:16:45] So to me, that piece around employees is something you talk about a lot, [00:16:50] Hugh. I think it's a place we often overlook all the elements of that equation that [00:16:55] they're looking for in a great company Hugh Hornsby: And I love that because as in our industry [00:17:00] there, there's a huge aging out that's happening around us. [00:17:05] PE is, has found the HVAC and plumbing industry and electrical [00:17:10] industry over the last three or four years, I think they bought 800 companies just [00:17:15] in the trade side of it last year. Probably m- probably more than that, Gary. But but when you [00:17:20] really take a look, and you're a problem solver, if you take a look at the problems that they [00:17:25] have, and, and they're trying to wrap all these people, companies in and put the [00:17:30] systems together to go with it. But and believe me, I believe in PE. I [00:17:35] see founder-led companies that, that get to a point that they just can't, [00:17:40] they can't build any further. But one of the, one of the biggest problems they have, or [00:17:45] maybe I should ask you, is one of the biggest problems they have people[00:17:50] Gary Michel: I think the entire industry, regardless if it's PE or still [00:17:55] founder-owned and operated I, I think, the people side of it is what makes the [00:18:00] difference. The, the people rep- you know, in almost every case, even commercial or [00:18:05] residential-type solution service providers, the people represent the company brand and the [00:18:10] service directly to the customer. So you wanna make sure that you've got [00:18:15] longevity, aligned people that feel safe in providing the [00:18:20] type of service and type of value that you hope you're providing to those [00:18:25] customers. I don't know that's a unique problem to a, to a sponsor-owned or a [00:18:30] founder-owned business. I think it transcends that. Do I think... there are great [00:18:35] examples of founder-owned business, businesses in our space, in this space [00:18:40] that that operate well, right? They've taken advantage of technology, they've [00:18:45] taken advantage of back office efficiency, and they've, [00:18:50] doubled down on, on the customer-facing side, right? They've provided their their [00:18:55] service people, their technicians their salespeople with all the tools that they need [00:19:00] to be successful and be efficient and given them the ability to do that. Likewise, [00:19:05] on the private equity side, same thing. You do get some economies of [00:19:10] scale. You do get the benefit of, some fresh money in there for investment. [00:19:15] I, I never say one is better than the other. There are also examples of poor [00:19:20] executions on both sides too, and I think you, you get back to it doesn't really [00:19:25] matter which... who is the owner it matters, what is your philosophy and what is the [00:19:30] strategy you're going after. Are you clear about what you're trying to achieve? And if it's, [00:19:35] if it is that differentiated and superior customer experience, then that's what you should be [00:19:40] focused on regardless of who owns it Hugh Hornsby: That's, you know what? That is that, that's a great [00:19:45] comment because it really doesn't matter, does it? Gary Michel: No, not at all. Owner part of Hugh Hornsby: [00:19:50] you're just running for the numbers, then you're gonna be running for the numbers. And if you're running to for [00:19:55] something that's bigger than yourself and taking care of the customer, then it [00:20:00] doesn't matter. It d- doesn't really matter who owns it. Gary Michel: Yeah. As a generality, when you're a [00:20:05] long-term founder you're looking for a legacy. What i- what is it that I c- I can leave [00:20:10] behind that's gonna be better than what, better than, than I made it? The timeframe [00:20:15] for that founder is a lot longer usually than than, a private, a private [00:20:20] sponsor or a sponsor. A sponsor is looking to make some value add some value [00:20:25] in, in a different way mo- more than likely, but add some value and then move it to the next [00:20:30] owner for for their, for the value they can create. So the time window may be [00:20:35] shorter or different in the two, two avenues. But at the end of the day, [00:20:40] if you're going to have a great company in either category, you still have to meet the same [00:20:45] requirements. Is it a place people wanna buy, and is it a place people wanna work? Hugh Hornsby: I [00:20:50] love it. And I was gonna say, at JELD-WEN, I, I'd read that you were the most [00:20:55] admired CEO in, in the Charlotte Business Journal. Congratulations on [00:21:00] that. Obviously, you had built the culture over there for that to happen. [00:21:05] Is there any suggestions to the owners that are out there on what they [00:21:10] need to really do to help build that type of culture? Gary Michel: One of the things that I'm most [00:21:15] proud of in... I worked a long time at Ingersoll Rand, but in a number of different building-- [00:21:20] businesses, excuse me. Then worked at Honeywell and then at JELD-WEN. One of the things that I'm probably [00:21:25] most proud of is the fact that I was able to work with a number of [00:21:30] people that I had worked with in many of those businesses. They-- We followed each other, [00:21:35] we came with each other, and we worked together well. Doesn't mean we didn't have other people around us as [00:21:40] well, but we had an environment where people were attracted to it. We were [00:21:45] what I like to call, we were a destination for talent. And the reason was that we tried [00:21:50] to put the best people together who, thought similarly, [00:21:55] certain set of values. Felt that they that they had contributions to make to the [00:22:00] business and worked hard at that. And respected each other, respected the [00:22:05] business and respected people. And I think when you create that type of environment, what [00:22:10] is, a, a following. People come to work together and, they do that, [00:22:15] again, for the same reasons we talked about before. They feel that, it's beneficial to them, [00:22:20] both professionally and personally Hugh Hornsby: And surrounding yourself with the right [00:22:25] people that just, But a- and, but that just doesn't happen, and o- [00:22:30] obviously when you start surrounding yourself with those type of people, I always said that I know when [00:22:35] I went through the Everflow it was like people always said, "I can't hire anybody." And I was [00:22:40] like, "I've got lines of people that would love to come to work here." If you're doing the right thing [00:22:45] by them and then the, the culture that you create is just pretty [00:22:50] amazing. Con- congratulations on that. Is there a piece of advice that you have for [00:22:55] somebody that is either, s- starting in a new business [00:23:00] or building a business or trying to build that culture that you're talking about? Where do you [00:23:05] get started with that? Gary Michel: It's gonna sound simple, but I [00:23:10] think the advice that I would give is learn to ask questions. We spend our [00:23:15] entire life learning how to answer questions. From the minute we're born [00:23:20] all the way through school and early in our careers, we're rewarded for [00:23:25] or applauded for how well we answer a question. What's my name? How [00:23:30] old am I? What are the questions we get asked in school? What are the things we get asked early in [00:23:35] our career even are always about how well we answer the question. The best [00:23:40] answer get the best reward. The best answerers get get promoted. [00:23:45] And then all of a sudden we're at this point where we're starting a business or we're starting a [00:23:50] new a new venture, new product, it can be a new team and, [00:23:55] we apply the same thing we've always always known. How-- we think [00:24:00] we're supposed to answer the questions the best. And the reality is, as leaders, [00:24:05] that's not your job. Sure, it's great if you know the answer but more [00:24:10] than likely you're not gonna know the answer, and you may not be the person that's in the best position to know [00:24:15] the answer. So what we really need to learn is how to ask good [00:24:20] questions. What problem are we trying to solve? Who are we solving it for? Have [00:24:25] you thought about this? Asking those questions and being open [00:24:30] to actually listening to the answers will help inform a better solution usually to [00:24:35] problems. It'll make people feel more comfortable and safe to tell you [00:24:40] what is really going on or what they think. And ultimately that will lead to [00:24:45] I I believe will lead to success. So to me, the advice is ask more and better [00:24:50] questions Hugh Hornsby: That, that is incredible advice, 'cause I believe in that [00:24:55] 100 per- every morning I get up and I started ask, asking myself, "Okay, Hugh, who do [00:25:00] you wanna be today?" "What are you gonna do differently?" And I... There's a thing called the [00:25:05] reticular activating system, and there's so much information that's, that [00:25:10] we're being hit with, and I've always been coached that, hey, if I just start asking [00:25:15] myself better questions. But it, the, what you just said is that's the s- [00:25:20] that works the same way in business. Gary Michel: Absolutely Hugh Hornsby: that, that's [00:25:25] amazing. A- as we kinda wrap this up Gary, first of all I wanna say thank you for the [00:25:30] friendship. I'm on, I'm on a board with you, and e- every time Gary talks [00:25:35] people, I always make sure that I'm listening. He's an Gary Michel: And Hugh Hornsby: Yeah th- [00:25:40] thank Gary Michel: to you Hugh Hornsby: And what's great about it is that we kinda rub off on each other, [00:25:45] and what what's we make each other better. But when I was a kid, [00:25:50] Gary, I was, I was diagnosed with epilepsy and some learning disability, and I'd come [00:25:55] home and I always remember my, my teacher telling me that I needed to go to special needs. I'd [00:26:00] come home and my mother would s- give me 15 minutes for a pity party, and then she'd give [00:26:05] me a yellow pad and say, "Go upstairs and write down what it is you're gonna do [00:26:10] differently about it, and then come back and tell me how you're gonna take an action." So [00:26:15] if there's a yellow pad moment that Gary has, is there a, [00:26:20] a, another yellow pad h- moment, other than asking questions, that you can share [00:26:25] with the group? Gary Michel: A yellow pad moment. That's a difficult [00:26:30] question. I, I would say that boy, there, there's several. But, the things that, you can-- [00:26:35] At the end of, at the end of a career, at the end of of a road, you look back and you [00:26:40] say, "Did I make this place better?" "Was, was the place I was or the business I was better [00:26:45] for, for me having been there or being a part of it?" And that's really all I ever tried to [00:26:50] achieve. And, it comes back to so what would be better, as I go [00:26:55] into something new? And to me it always comes back to one thing, and that's being in the [00:27:00] moment being fully into what you're doing. So for example, I always [00:27:05] suggest this to people, particularly when they struggle or they think they're struggling with w-work-life [00:27:10] balance. I hear that a lot, right? How do I balance that?" And to me it's, there's [00:27:15] always-- there-there's no such thing as true balance. Something's always gonna win out one over the [00:27:20] other at a particular time. But over time, are you in the moment for the [00:27:25] things that you're involved in? When you're at work or when you're working on a problem for work, are you [00:27:30] fully in it? When you're with your kids or your wife or your family, are you fully in [00:27:35] it? And I-I-I say that's true of, if you play golf or [00:27:40] tennis or pickleball or whatever it is you decide to do, are you fully in that? Are you [00:27:45] giving your team, are you giving your family, are you giving your colleagues [00:27:50] your full attention, your full effort while you're there? And I [00:27:55] think that, my yellow pad moment would be, making sure that I'm [00:28:00] fully engaged in what it is I'm supposed to be engaged or what I've committed to right now, [00:28:05] and I worry about the other things later. And I think that's a kind of a [00:28:10] concept that I've tried to put in the second book where, clarity is really [00:28:15] about that. Focus on the thing that matters the most and [00:28:20] push all the other things away. And they'll be there, they'll be there when you get [00:28:25] there. And just make sure that you pick the things that cr-are critically most important to [00:28:30] focus on Hugh Hornsby: That, that is a great yellow pad moment because I think [00:28:35] in our world with all the dings and everything else that we have from the [00:28:40] phone our- we're being distracted and taken away from that. But being in the moment [00:28:45] is that, that is a great one. Gary, if there was, a lot of times [00:28:50] when we've wrapped this up and the audience is out there and they said, "Hey, I [00:28:55] wish Hugh would've asked this one question to Gary," what would that question [00:29:00] be? Gary Michel: I don't know. Really not sure. You've asked some pretty good ones that I was [00:29:05] not not expecting. I, I think the maybe the one is, clearly we don't-- I don't know how you put [00:29:10] in a question, but, clearly who helped you, right? How'd you get to where you are? Maybe that's a [00:29:15] good question that I get asked quite a bit, and the answer is a lot of people. And I'm not [00:29:20] trying to be trite about it. I was lucky, very lucky in my career that I [00:29:25] had either direct leaders or people that took an interest in me [00:29:30] along the way. And, it wasn't necessarily just one person, it was [00:29:35] several people at the right time with the right the right ability. And I think you make [00:29:40] that available to yourself. I believe that your career is a combination of [00:29:45] three things. It's a combination of the skills and the knowledge that you [00:29:50] have. It's a-- it's clearly, there's some opportunity timing and opportunity. [00:29:55] But I also think that it's this idea of support or mentorship that, [00:30:00] that happens, and a lot of that is, in your hands to go after. Who [00:30:05] do you associate yourself with? Who do you... for me I know the things that you can help [00:30:10] me with, and I w- I call you about those. And you help me with them, and we help each [00:30:15] other. I, I find that in your career there will be leaders that you work [00:30:20] for, colleagues that maybe are working with or within the same business. Or it [00:30:25] may be, coaches or people from other companies or other walks of [00:30:30] life. If you have an opportunity to go to a trade show or go to some sort of training [00:30:35] that's outside your company, get to know the co- people in the cohort. There are people there that [00:30:40] will genuinely help you just if you ask them and say, "Hey, I'm working on [00:30:45] this. Is this something that I'd like to talk to you about? And can you-- would you mind doing that?" People [00:30:50] tend to want to help other people. And I think that that's that's how you get, [00:30:55] that's how you're successful in life. We build that team, our own team of advisors, if you [00:31:00] will. And I was fortunate to have many, and many I call dear friends to [00:31:05] this day Hugh Hornsby: Yeah, that's, mentorship is incredible. But w- it [00:31:10] really goes back to what you said earlier, is you've gotta ask. [00:31:15] It's you need to ask. Listen Gary, first of all I wanna say thank you for the friendship. [00:31:20] Thanks for everything you've done for this industry. And I think it's, I think [00:31:25] it's amazing how you've been able to turn your business, [00:31:30] create the clarity and the simplification, and also take a look [00:31:35] at how things really work. And the one thing I know about you [00:31:40] is that you make everybody around you better, and I just wanna say thank you for being on [00:31:45] the Blue Collar Smart Podcast, and thank you for doing that Gary Michel: Thank you. That's [00:31:50] very kind of you. Hopefully I'll be able to get my head through the door here, but the, I think you're [00:31:55] overstating a little bit, but yeah I appreciate all you do, and I do really believe that other than we might [00:32:00] make life a little difficult for the founder that we happen to advise I do think we do [00:32:05] feed off of each other, and I think that's a benefit for him. But it's always a learning [00:32:10] experience for me. I certainly enjoy being in those conversations, so thank you very much for that Hugh Hornsby: And [00:32:15] thank you and just keep it up because we need more of the Gary Michells of [00:32:20] this world Gary Michel: Thank you so much, Hugh. I appreciate that [00:32:25] [00:32:30] [00:32:35] [00:32:40] [00:32:45] [00:32:50]
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